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Visual Elements
Using consistent visual elements to represent University of Colorado Medicine is important. By taking an active, coordinated role in visually identifying ourselves, we build awareness and comprehension for every entity that represents CU Medicine.
Our visual identity system is built upon the master brand of the University of Colorado Anschutz Medical Campus and the University of Colorado system, with differentiation for our unique traits.
Downloads:
Click the button to download then right-click the image to save
Zoom Backgrounds (The link will download a zipped folder. Unzip, add chosen background in your Zoom settings and turn off "mirror my video".)
Click here to request a clinic logo and other services from CU Medicine Marketing and Communications
General Logo Guidelines
Colors
Typography
Brand Guidelines Home Printed Materials and Presentations Social Media Guide Clinic Uniforms and Signage Marketing Request Form